Adventures in Marketing Podcast

Deep-dive into marketing and advertising from two veterans who have been at leading ad agencies, Fortune 500 companies and worked on some of the most iconic brands in the world.

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Episodes

Thursday Aug 29, 2024

Chris gets quizzed on political advertising facts during the presidential cycle. We discuss the demographics of voters and different approaches to messaging and tactics during the key election period.

Tuesday Apr 02, 2024

A great quote from Lord of the Rings, "how did it come to this?" pretty much sums up this episode. Hopefully Frodo and Samwise can find a way to improve the world of digital advertising.

Tuesday Mar 05, 2024

The long decline of once storied medium of print and journalism continues. Several big brands have made drastic cuts to staff and are on the verge of going away permanently. There are still a few players that are thriving. Is there a way forward, or is the demise of this category a foregone conclusion?

Sports-a-palooza!

Tuesday Feb 20, 2024

Tuesday Feb 20, 2024

The big game had some amazing highlights and a few pretty good commercials. This week we chat about what we liked and what we didn't. We also discuss the ever increasing sports streaming deals and their impact on the media landscape.

Monday Feb 05, 2024

DE&I programs are important. So why are companies pulling back on funding and support? In this episode, we are joined by John McGonigle who helps us unpack the complexities, challenges and why so many companies struggle to get it right. 

Monday Jan 29, 2024

This week Chris and Caleb chat with special guest Jamie McCann - a recruiter with over three decades of experience in the marketing space. The advertising job market is tough and places like LinkedIn don't offer much in the way of hope. Jamie offers some sound advice on how best to navigate the job market labyrinth.

Monday Jan 22, 2024

The pandemic is in the rearview mirror and companies are asking employees to return to the office. The main reasons cited are productivity, culture and training (to name a few). But many employees are pushing back. They note that they are just as productive (if not more) and have lower stress due to a better quality of life. We chat about pros and cons of office life in a post-pandemic world.

Why Is Ghosting Acceptable?

Tuesday Jan 09, 2024

Tuesday Jan 09, 2024

"Ghosting" in business has been on the rise. If you have been ghosted (in business or otherwise) you know it sucks. In this episode, we chat about some of the reasons why ghosting seems to be acceptable in the business world. 

2024 Predictions!

Monday Jan 01, 2024

Monday Jan 01, 2024

We take a stab at making some advertising and marketing predictions for 2024. What is next for tech and other fun topics?!

Monday Dec 11, 2023

In part 2, we continue our trip down memory lane with Andrew Schafer. We worked with Andrew at TBWA/Chiat/Day on Apple during Steve Jobs triumphant return to the company. We share some amazing stories from our time together.

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